Behavioral Theory & Insights Archives - BehavioralEconomics.com | The BE Hub https://www.behaviouraleconomic.co.uk/category/behavioral-theory-insights/ Home of the Behavioral Economics Guide and the Behavioral Economics Academy. A behavioral science hub hosting information, discussions and resources. Wed, 20 Nov 2024 07:54:34 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.1 179258705 Reimagining Behavioral Science: Reflections on Equity from the 2024 Presidential Campaign https://www.behaviouraleconomic.co.uk/reimagining-behavioral-science-reflections-on-equity-from-the-2024-presidential-campaign/ https://www.behaviouraleconomic.co.uk/reimagining-behavioral-science-reflections-on-equity-from-the-2024-presidential-campaign/#respond Fri, 01 Nov 2024 12:43:53 +0000 https://www.behaviouraleconomic.co.uk/?p=11815 Behavioral science has continued to evolve, but there remains a need to shift our focus beyond individual-focused nudges toward a more systemic approach. In Antiracist by Design, we begin to explore how the field of Applied Behavioral Science can identify the impact of social and economic contexts as we explore opportunities to promote more equitable, impactful interventions in the field.

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What Behavioral Scientists Should Know about Hofstede’s Cultural Framework https://www.behaviouraleconomic.co.uk/what-behavioral-scientists-should-know-about-hofstedes-cultural-framework/ https://www.behaviouraleconomic.co.uk/what-behavioral-scientists-should-know-about-hofstedes-cultural-framework/#respond Mon, 10 Jun 2024 13:53:26 +0000 https://www.behaviouraleconomic.co.uk/?p=11192 Geert Hofstede revolutionized cultural research in the 1970s with a massive survey of IBM employees worldwide, using factor analysis to identify six key cultural dimensions. While his framework remains influential, it's essential for behavioral scientists to explore beyond these dimensions, acknowledge within-country diversity, and leverage modern research methods and technology. This nuanced approach can lead to more accurate and culturally sensitive insights in a rapidly evolving global landscape.

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The Making of an Expert: The Joy Factor https://www.behaviouraleconomic.co.uk/the-making-of-an-expert-the-joy-factor/ https://www.behaviouraleconomic.co.uk/the-making-of-an-expert-the-joy-factor/#respond Wed, 20 Mar 2024 16:29:53 +0000 https://www.behaviouraleconomic.co.uk/?p=10890 The pursuit of expertise has been a longstanding goal for us humans. Drawing from key research on how we build skills, we highlight the intrinsic connection between joy and the development of expertise in one’s field. By understanding joy as a vital component of expertise, we propose the concept of joyful expertise – a holistic approach to skill development. Potential contributors to joyful expertise include social connection, grit and resilience building, finding aligned environments, and the prioritization of holistic well-being.

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Decoding Human Behaviour: An Exploration of Behavioural Science Methodologies https://www.behaviouraleconomic.co.uk/decoding-human-behaviour-an-exploration-of-behavioural-science-methodologies/ https://www.behaviouraleconomic.co.uk/decoding-human-behaviour-an-exploration-of-behavioural-science-methodologies/#respond Sat, 03 Feb 2024 23:07:05 +0000 https://www.behaviouraleconomic.co.uk/?p=10865 Selecting the right methodology for researching and exploring human behaviour can be a challenge. This article provides an overview of different applied behavioural science methodologies and offers some simple steps toward selecting the most suitable approach to gain insights into human behaviour.

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Are Our Own Behavioral Biases Biasing Us Against Behavioral Science? https://www.behaviouraleconomic.co.uk/are-our-own-behavioral-biases-biasing-us-against-behavioral-science/ https://www.behaviouraleconomic.co.uk/are-our-own-behavioral-biases-biasing-us-against-behavioral-science/#respond Sat, 07 Oct 2023 04:06:25 +0000 https://www.behaviouraleconomic.co.uk/?p=10686 There have been a lot of juicy headlines in behavioral science around replicability and the falsification of data. I can’t help but wonder whether these spotlights are distracting (read: biasing) us from the potential and existing contributions of the field as a whole. Perceptions of behavioral science are just as vulnerable to our perceptions and biases. Is it possible that the field is suffering from the effects of its own contributions? 

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The Rapid Growth of Behavioral Science https://www.behaviouraleconomic.co.uk/the-rapid-growth-of-behavioral-science/ https://www.behaviouraleconomic.co.uk/the-rapid-growth-of-behavioral-science/#respond Tue, 19 Sep 2023 02:08:33 +0000 https://www.behaviouraleconomic.co.uk/?p=10671 The field of behavioral science is growing. Practitioners are now spread across 72 countries, facing challenges such as making the case for behavioral science (see also the BE Guide 2023 editorial) and measuring its impact. Our survey aims to understand this growth and welcomes participation from practitioners and researchers worldwide, especially from regions outside Western developed countries.

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How to Not Get Nudged https://www.behaviouraleconomic.co.uk/how-to-not-get-nudged/ https://www.behaviouraleconomic.co.uk/how-to-not-get-nudged/#respond Mon, 07 Aug 2023 16:40:38 +0000 https://www.behaviouraleconomic.co.uk/?p=10620 Nudging and manipulation in modern society, driven by advancements in technology and behavioral sciences, are pervasive. However, there are ways for individuals to resist and develop immunity to these persuasion tactics. By being forewarned, recognizing manipulation attempts, and undergoing debiasing interventions, individuals can better protect themselves. Additionally, they can avoid vulnerable moments, utilize avoidant resistance, and listen to their intuition. While escaping all influences is impossible, individuals can still choose their influencers and free their minds from undue manipulation.

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How the Science of Storytelling Can Drive Behavior https://www.behaviouraleconomic.co.uk/how-the-science-of-storytelling-can-drive-behavior/ https://www.behaviouraleconomic.co.uk/how-the-science-of-storytelling-can-drive-behavior/#comments Wed, 10 May 2023 05:19:07 +0000 https://www.behaviouraleconomic.co.uk/?p=10448 Research suggests that human beings have a natural tendency towards seeing deeper meaning in ordinary things. We don’t just appreciate an object’s physical features, we also perceive its deeper, hidden meaning; its soul. This is especially true when it comes to products. The perceived "soul" of a product deeply impacts how a consumer values it. Marketers can directly craft the deeper meaning of their products through clever storytelling.

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Enjoyable Emotions for Self-Improvement and Behavior Change https://www.behaviouraleconomic.co.uk/enjoyable-emotions-for-self-improvement-and-behavior-change/ https://www.behaviouraleconomic.co.uk/enjoyable-emotions-for-self-improvement-and-behavior-change/#comments Tue, 28 Feb 2023 01:00:04 +0000 https://www.behaviouraleconomic.co.uk/?p=10297 Enjoyable emotions such as gratitude, pride, inspiration, or nostalgia can motivate people to behave in positive ways triggering positive appraisals of events or situations. These appraisals might translate into positive behaviors, such as cooperation, adaptiveness, or even persistence toward a goal. This article discusses the benefits of enjoyable emotions and how their power can be leveraged to promote behavior change.

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The Internet of Things: A Landmark Technology for Behavior Change? https://www.behaviouraleconomic.co.uk/the-internet-of-things-a-landmark-technology-for-behavior-change/ https://www.behaviouraleconomic.co.uk/the-internet-of-things-a-landmark-technology-for-behavior-change/#comments Tue, 24 Jan 2023 09:40:09 +0000 https://www.behaviouraleconomic.co.uk/?p=10203 Internet of Things (IoT) devices such as smart watches, smart energy meters, and telematics devices have great potential for changing risky behaviors. These devices collect data about behaviors and replay it to consumers to inspire action. But there are considerations for behavioral scientists if this technology is going to be successful as a behavior change tool. This article discusses three considerations and how behavioral scientists can help to unlock the behavior change potential of IoT.

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